Create the title sequence for filmmaker Gary Hustwit’s Rams, a 2018 documentary portrait of one of the world’s most influential industrial designers.
ABOUT THE PIECE
Rams begins with a purely editorial sequence combining photography, live action, and minimal typography set to an intensely minimalist composition by Brian Eno. We worked closely with Hustwit and his creative team from initial concept to final execution, continually simplifying, discarding, and streamlining the title sequence to honor Rams’ iconic style.
Creative Director: Elliot Chaffer
Art Director: Rosie Garschina
Design and Animation: Eli Guillou, Francisco Betancourt, Patrick King, Bobby Hanley
Editor: September Reins
Executive Producer: Erica Schrager
Producer: Daniel Graff
Client: Gary Hustwit